Product Manager, Downstream Marketing

Company Overview

Embark on an enriching journey with PROCEPT BioRobotics, where our vision, mission, and values guide everything we do as a company. We are committed to revolutionizing treatment for benign prostatic hyperplasia (BPH, otherwise known as prostate gland enlargement) through innovation in surgical robotics. As our company succeeds and grows, we improve the quality of life of patients, provide more effective treatment options for surgeons, uphold the trust of our shareholders. That starts with a commitment to our People with a focus on creating an evolving landscape for your career, brimming with transformative opportunities that provide continuous career growth opportunities.

The Opportunity That Awaits You:

Are you ready to embark on an exciting journey that will revolutionize the way men suffering from BPH are treated? Join us as a Product Manager, Downstream Marketing and be at the forefront of introducing the groundbreaking Aquabeam Robotic System in your designated territory. Your mission? To help drive robotic system sales and utilization through new product and program launches, life cycle management of on-market products, development and implementation of commercial operation strategies, and direct product support for our field teams.

You will collaborate closely with all commercial teams, including commercial marketing, upstream marketing, sales, field service, commercial operations and customer service to develop, align, and execute all strategic initiatives. The position requires an individual with a proven track record of developing strategic plans to drive product adoption and utilization.

We need someone driven, motivated, and determined to make a novel technology and procedure to the standard of care. You'll be the bridge between our commercial teams and strategic decisions, working closely with commercial teams, customers, and our internal teams at PROCEPT. Get ready to transform lives and shape the future of healthcare!

What Your Day-To-Day Will Involve:

• Clinical & Product ExcellenceGain a keen understanding of Aquablation therapy clinical studies and relevant competitive clinical data

Understand internal and external customer needs and product clinical applications

Observe live procedures in the operating room and take note of design and workflow improvements

Stay up to date on industry trends and competitive products and procedures

New Product Launch

Gather, prioritize, and communicate sales and customer feedback to influence product development and enhancements

Create and influence compelling marketing plans including, but not limited to, the market opportunity, target customer profile, product positioning and messaging, and pricing strategy

Develop, implement, and support effective go-to-market strategies

Product Lifecycle Management

Monitor the performance of on-market products and introduce product enhancements and programs to help achieve business objectives

Evaluate new markets and create business cases to influence the new market roadmap

Develop and implement end-of-life strategies for legacy products

Regular communication with the sales team to support account launches, product use, and sales strategies

Product Commercial Operations Strategy

Establish and track key performance indicators to measure the effectiveness of product/program implementation

Continuously monitor sales performance, pricing data, and update pricing strategies

Monitor levels of sales, demonstration, and warranty inventories and provide guidance for forecast adjustments

Write and distribute product-related customer notifications

Sales Tool & Program Development

Translate technical product features into clear and effective messaging that articulates features and benefits

Establish programs to support on-market products and sales initiatives

Create new and update existing sales tools to drive key strategic initiatives

Drive sales enablement through data-driven insights

Compliance

Understand and adhere to the PROCEPT BioRobotics Quality & EHS policies.

The Qualifications We Need You to Possess

• Minimum 3 to 5 years of experience in medical device sales, product management, marketing, or clinical engineering
• Proven track record of developing and executing successful marketing plans and go-to-market strategies
• Demonstrated ability to work cross-functionally internally and externally, including with clinicians
• Enthusiasm to work within an undefined space and ability to create clear objectives and milestones
• Professional work ethic, high capacity, and ability to operate independently
• Strong analytical and organizational skills
• Strong interpersonal and communication skills
• Ability to travel up to 25% of the time
• Hybrid

The Qualifications We Would Like You to Possess

• Experience in the surgical robotics, or with other novel, high-growth medical products/therapies
• Experience marketing directly to surgeons, hospital executives, and patients

For US-Based Candidates Only

Work Authorization Status: Citizen / Permanent Resident

For this role, the anticipated base pay range is $130,000-154,000 per year.

Plus, eligibility for an annual bonus and equity/RSUs

Understanding PROCEPT's Culture

At PROCEPT, we believe every person matters. Every employee, every patient, every caregiver. Because we are here to create a revolution, and we believe in doing that by innovating everywhere with pathological optimism. We believe in being humble and highly engaged in the work we do, while also working together seamlessly for a common goal. At Procept, curiosity, ingenuity and conviction in the power technology will transform the lives of our patients and providers.

And this doesn't happen by accident. It starts with our live induction program that serves as an incubator for cross-functional team building, an immersion in Procept's history, jam-packed interactive sessions with executive leadership and a crash-course in the mission and purpose of what we do. It continues with our one-of-a-kind management program designed to build the best managers in the industry, where our people managers across functions come together to exchange ideas and grow, as both managers and learners, in an environment that challenges, supports and broadens.

We are fueled by the opportunity to give people their lives back. And we believe that it begins with YOU! At Procept, we push beyond just finding a work/life balance, we strive to find a work/life blend, a professional world that you are honored and impassioned to belong to, one that you can proudly share with your family, friends, and acquaintances.

An opportunity at PROCEPT BioRobotics won't just be about finding a job. It will be an opportunity for you to join a community devoted to making a difference in this world!

BENEFITS OF WORKING AT PROCEPT!

PROCEPT's health and wellness benefits for employees are second to none in the industry. As an organization, one of our top priorities is to maintain the health and wellbeing of our employees and their families. We offer a comprehensive benefits package that includes full medical coverage, wellness programs, on-site gym, a 401(k) plan with employer match, short-term and long-term disability coverage, basic life insurance, wellbeing benefits, flexible or paid time off, paid parental leave, paid holidays, and many more!

EQUAL EMPLOYMENT OPPORTUNITY STATEMENT

PROCEPT BioRobotics is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind on the basis of race, color, national origin, religion, gender, gender identity, sexual orientation, disability, genetic information, pregnancy, age, or any other protected status set forth in federal, state, or local laws. This policy applies to all employment practices within our organization.

PAY RANGE TRANSPARENCY

Procept is committed to fair and equitable compensation practices. The pay range(s) for this role represents a base salary range for non-commissionable roles or on-target earnings for commissionable roles. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, relevant certifications and training, and specific work location. Based on the factors above, Procept utilizes the full width of the range. The total compensation package for this position may also include eligibility for annual performance bonus, equity, and the benefits listed above.

WORK ENVIRONMENT

We'll provide you training for, and ask you to maintain trained status for, and comply with, all relevant aspects of the PROCEPT BioRobotics Quality Management System to ensure product and support regulatory compliance. We would also ask you to understand and adhere to the PROCEPT BioRobotics Quality & EHS policies.